Portfolio Companies

2011 Batch

GroupCharger
GroupCharger was founded in 2010 with the mission of helping Higher Education, Political and Non-Profit organizations achieve their fundraising goals. The focus is to help alumni associations turn their fundraising cost center into a profit center. GroupCharger works with the current alumni database or CRM system to provide business intelligence like top donor candidates, social media influencers or trending topics with their alumni. Colleges help personalize the alumni experience by making timely introductions, sharing job opportunities or relevant content.
Helpjuice
Helpjuice is the automagically updating knowledgebase. Online businesses are overwhelmed with hundreds of support requests each day from customers. Here’s the problem, 80% of them are on the company’s help page or knowledgebase. The user experience is terrible or the support page is outdated, leaving a poor . HelpJuice solves this problem by making updating the help page automatic. It super easy for your support reps to update the help page, all they do is copy HelpJuice when they respond to a customer’s email, and we take care of everything else.
SpeakerMix
SpeakerMix is an online marketplace that helps event planners find and book great speakers. Over $1 billion dollars on paid speaking engagements. The biggest consumers are corporations, associations, education groups, private fundraisers, and conferences — if you break it down there are about 100 identifiable sectors that hire speakers — ranging from Fortune 500 companies to Boy Scout troops. Most paid speaking engagements are currently managed by roughly 200 speakers bureaus and hundreds of speaker management companies. It’s fractured industry and is very difficult for event planners to find and evaluate their options. SpeakerMix is opening new markets by helping event planners with economical budgets discover great speakers that would otherwise be difficult to find.
StoryMix Media
Storymix combines crowdsourcing, easy online personalization, and automated video editing. We provide custom videos from the most important events in life at prices affordable for everyone.
SwimTopia
SwimTopia is a web-based application that substantially reduces the effort required to smoothly manage a swim team.

When founder Mason Hale volunteered to manage his children’s neighborhood swim team, he was surprised to learn how time-consuming and difficult it was. To manage team rosters and database of swimming times and results, 95% of teams use desktop-based software that typically runs on a single “team” laptop.

Swimming is a small piece of the larger youth-sports market. Each year over 50 million children participate in organized youth sports in the United States.

2010 Batch

Hurricane Party
Hurricane Party is a mobile application that helps friends find, share, and create spontaneous get-togethers. Whether it’s getting a few of your best friends together for drinks after work, OR throwing a crazy category 5 hurricane party, our app connects you with amazing experiences. It’s not about planning, it’s not about organizing. It’s about connecting with your real friends in the real world. It’s about putting the social back into social networking.
Keepstream
Keepstream is a social media curation tool that gathers all your favorite content in one place. We pull in content from Facebook, Twitter, and website bookmarks, and let users build permanent, shareable content pages. Users control the presentation of their content, add their commentary, and embed these collections on a website or blog.Now it’s easier than ever to demonstrate your expertise on a subject, increase your website engagement, or simply discover and discuss the most interesting content. Beyond just general use, Keepstream is particularly useful for bloggers, journalists, and content publishers – you can cull selections of the best content from an event, news headline, or topic of interest, and serve them to your audience.Keepstream was founded June 2010 as part of Capital Factory, the Austin, Texas business accelerator program. The Keepstream team members are all Case Western Reserve University alumni, and originally met at Startup Weekend in 2008. Keepstream is in public beta.
RecycleMatch
RecycleMatch is the first online B2B marketplace for business recycling and zero waste, allowing companies to buy, sell, or give waste and commodity recyclables. The company’s goal is to make landfills obsolete by making the commodity recycling market more efficient and opening up new markets for materials currently considered waste. RecycleMatch connects companies that have waste with those seeking to reuse, upcycle, recycle, or downcycle materials in a wide range of industries.
RippleFunction
RippleFunction empowers conference and event organizers to sell more tickets with intelligent Facebook and Twitter promotion. We do this by rewarding registrants for sharing and tweeting with incentives such as discounts and giveaways. RippleFunction tracks analytics for shares, clicks, reach, impressions, as well as click through and share rates. This is all done with a javascript widget that is embedded into your event page, and provides all of this functionality instantaneously.
Smackages
Founded in 2010, Smackages is a makeup counter in a web browser. Smackages eliminates the hassles associated with buying cosmetics in-store like pushy salespeople, crowds and unsanitary samples. Smackages enables beauty lovers to discover the latest looks, learn how to achieve those looks with video tutorials and get samples of the looks delivered directly to their door for free. And they get to enjoy deep discounts when they buy full-size products through Smackages. By recreating the makeup counter online, members can experience the entire cosmetics buying process without ever leaving home! Smackages also provides personal product recommendations, color swatches and member-only promotions to help members make the most valuable beauty purchases. For more information, go to http://www.smackages.com and follow @Smackages on Twitter.

2009 Batch

Cubit Planning
Cubit helps environmental engineers and urban planners get demographic data in seconds. On average, it takes over 40 hours to get usable demographic data from multiple government websites. Over 500 engineers and planners use the Cubit web app to get that same data in under 3 minutes. Need demographic data for marketing your start up? Or want to check out how your neighborhood has changed over time? Head over to Cubit, and sign up for a free trial.
Famigo
Famigo is a trusted source that families can use to find appropriate content, quality and safety, where kids and parents can interact and have a positive experience. We aspire to be the family channel of the Digital Century: a trusted marketplace that delivers family-friendly media from content providers and brands to families.
PetsMD
PetsMD.com, an online resource that supports pet owners by providing the knowledge and products they need to more effectively manage their pet’s health. PetsMD supports veterinarians by helping them grow their business with online appointment booking tool, recently a top new product pick by the American Veterinary Medical Association. PetsMD is headquartered in Austin, TX.
SpareFoot
SpareFoot is the leading online marketplace for self storage. With more than 5,000 self storage facilities listed nationwide, SpareFoot offers consumers the most complete comparison shopping experience in the storage industry across multiple properties including SpareFoot.comSelfStorage.com and SelfStorageDeals.com. SpareFoot helps self storage operators find new tenants – all through an entirely pay-for-performance model.

From the Blog

February 5, 2012New accelerator schedule to align with SXSW

I'm excited to announce that we are changing the schedule for our accelerator program. Previously, we have opened applications in the spring, run the program in the summer, and had demo day in the fall. Moving forward, we will be shifting our schedule to the winter in order to be...
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Upcoming Events

February 5, 2012New accelerator schedule to align with SXSW

I'm excited to announce that we are changing the schedule for our accelerator program. Previously, we have opened applications in the spring, run the program in the summer, and had demo day in the fall. Moving forward, we will be shifting our schedule to the winter in order to be...
Read More

December 3, 20112012 application process starts in January

We will be starting the application process for Capital Factory 2012 in January. Stay tuned for more info by watching this blog and following on Twitter....
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August 11, 2011Adding speaker Auren Hoffman and now 20 startups presenting!

I hope you already have your ticket for Wednesday, September 7 from 8:30am-4pm for the Capital Factory Demo Day 2011 because they are going fast! We will showcase the 5 companies selected for the 2011 summer program as well as 15 more of Austin’s hottest startups for a total of...
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