THE CENTER OF GRAVITY FOR ENTREPRENEURS IN TEXAS
Startups with a direct sales model have to evolve from founders doing all the sales to managing a sales function. Since revenue generation is on the line, the stakes are high and the punishment for mistakes are even higher. A high-performing sales function can be the difference maker for successful future rounds of funding.
This supplement to the quarterly Founders Academy boot camp focuses on establishing and effectively managing the sales function for an early stage company. The topics covered include the following:
-Sales Models
-Sales Orgs & Territories
-Managing the Sales Team
-Sales Quotas & Compensation
-Intro to Enterprise Sales
About the Instructor
Gordon Daugherty
Over the past 15 years, Gordon Daugherty has seen has seen more than 1,500 startup pitches, given personal advice to more than 500 entrepreneurs and been involved with raising over $45M in growth and venture capital. He spent the first ten years of his career in brand name companies like IBM and Compaq and then progressively gravitated towards early stage and high growth companies. He spent eight years in the video conferencing industry, including four years as President of a company that grew to $36M in a short few years and went public on the Euronext stock market.
Gordon has served in an executive capacity over most company functions, but with emphasis on strategy, marketing, sales, business development and M&A. He ran corporate development and strategy for Austin-based NetQoS, who grew rapidly to more than $55M in revenue before being acquired by CA Technologies for $200M and was a founding advisor for digital advertising pioneer MediaMind, who reached $65M in revenue and a NASDAQ IPO in 2010.
As President of Austin-based Capital Factory and through his advisory practice called Shockwave Innovations, Gordon is an active angel investor, VC and startup advisor. He is also a board member for Austin-based technology companies SwimTopia, Riskpulse and StoryFit. He is also a Managing Director at SoftMatch and a board member for Austin-based technology companies SwimTopia, Riskpulse, Chiron Health, and StoryFit.
What are Startup Founder’s Saying About Founders Academy?
“Founders Academy is a must! Gordon unlocked new value in concepts I thought I was already familiar with.”
“I’d recommend Founders Academy to other startup founders because of critical early alarms about easy to overlook things.”
“I wish we had done this a year ago.”
“I could not have been more pleased with how clearly Gordon explained things.”
“The way you convey the material is great and the examples you give makes things clear.”
“Fantastic. The camp really provides a complete view of the components necessary to build your business. The additional personal stories you interjected really validate your message.”
“I didn’t know anything about starting a company before joining Capitol Factory, and this workshop has probably taught me the most.”
“If you are thinking about becoming a founder this is an up close and personal intro from the trenches. If you’ve been around the block a few times, you’ll still learn something. A founder can’t hear this stuff enough.”
“I wish I could have done this years ago because my first venture with VC’s did not go well. You don’t know what you don’t know and the startup landscape is hard to navigate.”
Description
Come learn with us at Digital Marketing Bootcamp Dallas for the following presentation:
Psychology, Branding, and Sales: Ways to Increase Revenue In Your Business with Aron Placencia, Founder of Role Play
What You’ll Learn:
Whether you’re a startup, small business owner, or B2B company, this training will offer specific insights:
- Ways to Generate More Revenue In Your Business
- Inbound VS. Outbound Sales: The Correct Path for Your Startup
- Closing the deal: Phrases, Techniques, & Strategies to Guarantee Success
- Psychological Triggers that Convert Leads into Customers
- Videos & Webinars: How to Leverage Online Marketing to Maximize Offline Sales
About Our Speaker:
Aron Placencia, CEO & Founder of Roleplay
Aron is a growth-hacking entrepreneur, investor, and sales expert. He has built five companies with three favorable exits and has helped countless startups gain early traction with innovative sales approaches. He has also worked as a digital strategist for Microsoft, Zappos, Rackspace, Entrepreneur Magazine and more.
Today, he is the CEO & Founder of Roleplay. Over the last (4) years Aron’s team has been down in the trenches with sales teams in US, Canada, Brazil, Mexico, EU, and the UK and one thing is certain, there has been no consistent reinforcement of best sales practices in any of the companies he’s assessed. There has not been a platform or method that allows and amplifies the transfer of knowledge while nurturing sales reps with consistent, daily sales practices. Aron built Roleplay.co to solve this problem by allowing companies to share and transfer knowledge and best practices from the top down while consistently drilling sales reps on every scenario that could potentially go wrong. His company is the “sales gym” where reps come to condition their “sales muscles” daily for (9) minutes.
Aron is also the Growth Partner at Clutchcoldcalling.com, and also runs PredictableUniversity.com coaching salespeople on how to remove the inertia and break through to their best and highest self. He also leads teams by blending a sales sasavant’s close-or-die attitude with strategic and tactical expertise in all things digital.
Networking: 6:00-6:30
Training: 6:30-7:00
Q&A Session: 7:00-7:30
Networking: 7:30-9:00
Our Sponsors:
Thank you to Capital Factory +The DEC for sponsoring event space in 2019 for Digital Marketing Bootcamp Dallas. Capital Factory is the center of gravity for entrepreneurs in Texas. They meet the best entrepreneurs in Texas and introduce them to their first investors, employees, mentors, and customers.
For sponsorship inquiries, please email info@dmbdallas.com
Description
Founders Stories is a monthly series open to all entrepreneurs. From idea to exit or somewhere in the middle – we’ll talk with startup founders about what it takes to start a successful company.
Every month we’ll choose one founder to give their story – their successes, failures, and everything in-between.
This month, you’ll hear from Bryan DeLuca, founder and former CEO of Foot Cardigan!
Bryan DeLuca is a consummate entrepreneur. He’s the Vice President of Marketing and Consumer Engagement at Bioworld, the leading licensed pop-culture apparel, and accessories manufacturer, where he oversees a suite of e-commerce brands and innovations. He’s also the former CEO and proud papa of Foot Cardigan, the world’s leading sock subscription company. He’s been on Shark Tank, featured in Forbes, nominated for Ernst & Young’s Entrepreneur of the Year and grows a wicked beard. Bryan’s background is in digital marketing and analytics and is a Belmont University alum (although he claims OU during football season).
AGENDA
6:00pm – Networking
6:30pm – Introduction
7:00pm – Questions & Networking
PARKING
Please go here for more information about parking at Capital Factory + The DEC.
UNRESERVED! Stories to know before building your App.
Taking that step towards developing an app is a HUGE move for many entrepreneurs and startup founders. It demands time, investment, and risk-taking. Specially because MOST app projects fail if not properly executed.
For idea-stage entrepreneurs and early-stage founders:
This presentation is designed to share the implications of developing an app so you know what is ahead of you.
You’ll hear truths, insights, and stories about the app development process from idea to launch. We’ll cover Successes and Failures in the process of launching Apps to the market.
About the speaker:
Rub Morales is an entrepreneur and co-founder of Carbono. He launched his first startup during his college years. After graduating in Engineering Robotics, he decided to leverage his tech background to help other entrepreneurs succeed in the digital world. That’s why he co-founded Carbono, with the purpose of helping innovative ideas to become real software products.
@rubensf27
www.carbonodev.com
ASK US ANYTHING! in our Private Live Q&A Sessions. Learn more here: https://carbonodev.com/liveqa
Description
Startups with a direct sales model have to evolve from founders doing all the sales to managing a sales function. Since revenue generation is on the line, the stakes are high and the punishment for mistakes is even higher. A high-performing sales function can be the difference maker for successful future rounds of funding.
This supplement to the quarterly Founders Academy boot camp focuses on establishing and effectively managing the sales function for an early stage company. The topics covered include the following:
- Sales Models
- Sales Orgs & Territories
- Managing the Sales Team
- Sales Quotas & Compensation
- Intro to Enterprise Sales
About the Instructor
Gordon Daugherty
Over the past 15 years, Gordon Daugherty has seen more than 1,500 startup pitches, given personal advice to more than 500 entrepreneurs and been involved with raising over $45M in growth and venture capital. He spent the first ten years of his career in brand name companies like IBM and Compaq and then progressively gravitated towards the early stage and high growth companies. He spent eight years in the video conferencing industry, including four years as President of a company that grew to $36M in a short few years and went public on the Euronext stock market.
Gordon has served in an executive capacity over most company functions, but with emphasis on strategy, marketing, sales, business development, and M&A. He ran corporate development and strategy for Austin-based NetQoS, who grew rapidly to more than $55M in revenue before being acquired by CA Technologies for $200M and was a founding advisor for digital advertising pioneer MediaMind, who reached $65M in revenue and a NASDAQ IPO in 2010.
As President of Austin-based Capital Factory and through his advisory practice called Shockwave Innovations, Gordon is an active angel investor, VC and startup advisor. He is also a board member for Austin-based technology companies SwimTopia, Riskpulse and StoryFit. He is also a Managing Director at SoftMatch and a board member for Austin-based technology companies SwimTopia, Riskpulse, Chiron Health, and StoryFit.
What are Startup Founder’s Saying About Founders Academy?
“Founders Academy is a must! Gordon unlocked new value in concepts I thought I was already familiar with.”
“I’d recommend Founders Academy to other startup founders because of critical early alarms about easy to overlook things.”
“I wish we had done this a year ago.”
“I could not have been more pleased with how clearly Gordon explained things.”
“The way you convey the material is great and the examples you give makes things clear.”
“Fantastic. The camp really provides a complete view of the components necessary to build your business. The additional personal stories you interjected really validate your message.”
“I didn’t know anything about starting a company before joining Capitol Factory, and this workshop has probably taught me the most.”
“If you are thinking about becoming a founder this is an up close and personal intro from the trenches. If you’ve been around the block a few times, you’ll still learn something. A founder can’t hear this stuff enough.”
“I wish I could have done this years ago because my first venture with VC’s did not go well. You don’t know what you don’t know and the startup landscape is hard to navigate.”
Description
Startups with a direct sales model have to evolve from founders doing all the sales to managing a sales function. Since revenue generation is on the line, the stakes are high and the punishment for mistakes are even higher. A high-performing sales function can be the difference maker for successful future rounds of funding.
This supplement to the quarterly Founders Academy boot camp focuses on establishing and effectively managing the sales function for an early stage company. The topics covered include the following:
- Sales Models
- Sales Orgs & Territories
- Managing the Sales Team
- Sales Quotas & Compensation
- Intro to Enterprise Sales
About the Instructor
Gordon Daugherty
Over the past 15 years, Gordon Daugherty has seen more than 1,500 startup pitches, given personal advice to more than 500 entrepreneurs and been involved with raising over $45M in growth and venture capital. He spent the first ten years of his career in brand name companies like IBM and Compaq and then progressively gravitated towards early stage and high growth companies. He spent eight years in the video conferencing industry, including four years as President of a company that grew to $36M in a short few years and went public on the Euronext stock market.
Gordon has served in an executive capacity over most company functions, but with emphasis on strategy, marketing, sales, business development, and M&A. He ran corporate development and strategy for Austin-based NetQoS, who grew rapidly to more than $55M in revenue before being acquired by CA Technologies for $200M and was a founding advisor for digital advertising pioneer MediaMind, who reached $65M in revenue and a NASDAQ IPO in 2010.
As President of Austin-based Capital Factory and through his advisory practice called Shockwave Innovations, Gordon is an active angel investor, VC and startup advisor. He is also a board member for Austin-based technology companies SwimTopia, Riskpulse and StoryFit. He is also a Managing Director at SoftMatch and a board member for Austin-based technology companies SwimTopia, Riskpulse, Chiron Health, and StoryFit.
What are Startup Founder’s Saying About Founders Academy?
“Founders Academy is a must! Gordon unlocked new value in concepts I thought I was already familiar with.”
“I’d recommend Founders Academy to other startup founders because of critical early alarms about easy to overlook things.”
“I wish we had done this a year ago.”
“I could not have been more pleased with how clearly Gordon explained things.”
“The way you convey the material is great and the examples you give makes things clear.”
“Fantastic. The camp really provides a complete view of the components necessary to build your business. The additional personal stories you interjected really validate your message.”
“I didn’t know anything about starting a company before joining Capitol Factory, and this workshop has probably taught me the most.”
“If you are thinking about becoming a founder this is an up close and personal intro from the trenches. If you’ve been around the block a few times, you’ll still learn something. A founder can’t hear this stuff enough.”
“I wish I could have done this years ago because my first venture with VC’s did not go well. You don’t know what you don’t know and the startup landscape is hard to navigate.”
No Appointment Necessary
Stop by for a tour any Tuesday, Wednesday or Thursday at 4pm. We're located at 7th and Brazos in the middle of downtown Austin. Get Directions
