You may have just designed the next best thing for your industry, but have you anticipated the needs of your future user base? Have you planned out how you’ll support this product?

On January 31, Trusource Labs is hosting a lunchtime discussion panel titled “How You Can Win With Customer Focus” at Austin’s Capital Factory. Led by TSL co-founder Alton Martin, the discussion aims to shed light on the benefits of putting the customer experience at the core of your organization.

“CX is what a product/service IS, not what it promises,” said Martin, when asked about the benefit of focusing heavily on the customer experience. “There are many products and services where the promise doesn’t match the experience. For example, air travel companies boast a luxurious, on time, and friendly experience when the reality is often akin to a semi-hostile cattle car with missed connections. Many major industries take an approach that feels like they don’t care about ongoing customer support once they ‘have us’. And that isn’t the right way to be.” 

Since launching in 2013, Trusource Labs has worked with over 20 companies in different stages of development to cultivate world-class support organizations. They were recently named the fastest-growing large company in Central Texas, growing to over 600 employees in three years.

Small bites and refreshments will be provided.

About the company
Trusource Labs is a Technical Support Services company from Austin, Texas. Established in 2013, it is a fast growing, privately held company that specializes in offering support services for the Internet of Things and providing Help Desk Services to companies who use Apple devices. The company employs over 600 people in the U.S. and is a member of the Apple Consultants Network.