Rudy is an entrepreneurial public-company CEO with 30 years of experience. Currently Prince is COO of StoryFit, an AI technology company that delivers detailed insights and analytics for the book publishing, movie, and television production industries. Previously, Rudy was COO/Co-Founder of myRollCall, an online platform for helping nonprofits with fundraising events. Prince returned to Austin in 2008 after nearly 20 years in Silicon Valley, much of that as founder and CEO of eFax.com. At eFax, he led its IPO and enormous growth in subscribers as an early pioneer of a “freemium” business model. He has been heavily involved with mobile applications, communications and SaaS services and he currently serves as an Advisor to a range of startups. Rudy holds a B.S.M.E. with Highest Honors from the University of Texas at Austin.