Rudy is currently COO & co-founder of myRollCall, an online platform for helping nonprofits and alumni communities with fundraising events. He came back to Austin in 2008 after nearly 20 years in Silicon Valley, much of that as the founder and CEO of eFax.com. At eFax, he led its IPO and enormous growth in subscribers as an early pioneer of a “freemium” business model. After its acquisition, he has been heavily involved with a number of mobile applications and services in conference calling, group texting, photo sharing and location-based networking. He also helped launch Microsoft’s “Grocery Shopping Cart of the Future” while at Mediacart. Rudy holds a B.S.M.E. with Highest Honors from the University of Texas at Austin.