PANEL OVERVIEW:

Real. Authentic. Personalized. Our industry has been using those words for years yet we continue to perpetuate stale stereotypes with our ads, designs and content. This panel will explore how brands are challenging views on sex, gender, race and age—creating experiences and stories that are better, more dynamic representations of today’s audiences.

PANELISTS:

Samhita Mukhopadhyay, executive editor @ Teen Vogue

Jacob Tobia, author, producer and performer

Jordan Guggenheim, lead iOS developer @ OkCupid

Sarah Hoffman, associate director, digital media strategy @ T3

WHO IT’S FOR:

Marketing, tech and creative professionals who want to challenge the status quo and learn from people and brands who are doing things differently.

ADDITIONAL DETAILS:

RSVP required.

Open to non-SXSW badge holders.

For press inquiries, contact Lauren Picarello at lauren.picarello@t-3.com